Social Media Content Creator
- Posted
- 6 days ago
- Employment type
- Contractor
- Location
- Bay Area, CA; Los Angeles, CA; Chicagoland, IL; Louisiana (Hybrid)
- Closing date
About this organization
Rivet School is college built for real life — a new type of college experience designed from the ground up to support traditionally underserved students. Rivet School students earn an accredited, job-relevant bachelor’s degree in as little as 2-3 years, and for around $10,000 total. We’re part of Southern New Hampshire University, a network of innovative organizations that use a unique university-to-community model.
About this job
As the Social Media Content Creator, you’ll work directly with Bianca Delgado, our Senior Marketing Lead, to:
- Strategically grow our social media presence**, reaching and engaging prospective students
- Own content creation across platforms**, while receiving hands-on support and feedback
- Repurpose content efficiently, adapting Instagram and TikTok posts for LinkedIn, YouTube Shorts, and other channels
Roles & responsibilities
Responsibilities will include:
✔️ Support the execution of social media creative, tailored to reach and engage prospective students
✔️ Create, curate, and schedule content (graphics, short-form video, copy) using Canva and other tools
✔️ Collaborate with the Senior Marketing Lead to maintain consistency in brand tone and messaging
✔️ Organize and maintain our editorial calendar on Asana
✔️ Research trends and suggest weekly ideas for reels, stories, and trends (especially for Instagram and TikTok)
✔️ Capture b-roll and photos for use in marketing collateral
✔️ Manage our social media asset library and stay on top of platform trends, algorithm changes, and best practices
✔️ Track content performance and make data-informed recommendations
Qualifications
We’re looking for someone who is passionate about education equity, digitally savvy, and results-driven. You don’t need to check every box so if you’re excited by this role, we want to hear from you!
Characteristics & qualities
- Passionate about education equity and storytelling
- Comfortable creating high-quality content independently
- Skilled at making students and staff feel comfortable on camera
- Chronically online: you know what’s trending, what resonates, and what’s next
- Flexible, creative, and solutions-oriented
- Ready to bring fresh energy to a small but mighty marketing team
Work experience and background
- 1–3 years managing or creating social media content (education/nonprofit experience a plus)
- Proficient in Canva; familiarity with Adobe Creative Suite or other design tools is a bonus
- Familiarity with Asana, Slack, and other digital platforms to manage tasks and communication
- Deep understanding of social platforms Instagram, TikTok, Meta, LinkedIn, Youtube Shorts, Pinterest, etc.
- Organized and responsive, with strong communication and presentation skills
- Ability to juggle multiple projects, shift gears when needed, and prioritize independently
- Nice to Have
- Experience reaching target audiences through social media content (includes working adults, parents, first-generation college students, community college students, recent high school graduates, and more.)
- Experience creating a data-led social media strategy
- Experience leveraging AI tools like ChatGPT into social media content creation, management and execution
To apply
Send the following to bianca@rivetschool.org with the subject line "Social Media Content Creator: Applicant Name” by Friday, November 7th.
- Your full name
- Share a link to your LinkedIn or resume
- A brief video (≤2 minutes) answering:
- Why are you interested in Rivet School and this role
- How your experience makes you a strong fit for leading content creation
- When you’re done, share a link to the uploaded video on Youtube (unlisted) or Google Drive. Please make sure that we have access to view it.
- 2-3 strong examples of social media profiles, content or campaigns you've created (links, attachments, or a portfolio welcome) with a brief description of what you shared. What role did you play in these project(s)?
- *Optional: Check out our socials on [Instagram](https://www.instagram.com/rivet.school/) and [TikTok](https://www.tiktok.com/@rivetschool) and create a sample short-form video you think would be a great fit for our platforms. Please note that application materials will not be used on our social media without compensation to the creator.
*Examples of both past and new social media content are welcome.*