CREATE
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2024 Grants Challenge

Visual Voices

The Iris Photocollective Foundation aims to cultivate marketable, creative talents and encourage artistic expression, through the art of photography and filmmaking, the craft of photojournalism and transformative story telling, through compelling compositions and prose. We believe in celebrating the unique perspectives and lived experiences of our participants, empowering them to use the power of visual storytelling and prose to transform perceptions within their communities and beyond.

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What is the primary issue area that your application will impact?

Access to tech and creative industry employment

In what stage of innovation is this project, program, or initiative?

Pilot or new project, program, or initiative (testing or implementing a new idea)

What is your understanding of the issue that you are seeking to address?

The Visual Voices program offers a transformative multi-media, photography, photojournalism, filmmaking and writing experience for underserved youth in South Los Angeles. By providing access to world-class media training, the program addresses the critical gap in educational and professional opportunities in these communities. Participants learn technical skills in photography and writing, develop a keen eye for storytelling, and gain hands-on experience through mentorship from industry professionals. This exposure not only enhances their creative abilities but also empowers them with marketable skills, boosting confidence and opening pathways to careers in media. Additionally, the program fosters critical thinking and self-expression, enabling youth to tell their own stories and those of their communities, thereby amplifying their voices and contributing to a more diverse and inclusive media landscape.

Describe the project, program, or initiative this grant will support to address the issue.

The Iris Photocollective Foundation offers a comprehensive, multifaceted cinema and photo-based storytelling program that goes beyond the pictures. Through our innovative program, we not only nurture and enhance participants' photography and filmmaking skills but also focus on the development and enrichment of their writing abilities. Our approach recognizes the intrinsic connection between visual and written narratives, understanding that a powerful photograph or video is often accompanied by an equally compelling written story. By immersing our participants in this dual-learning experience, we aim to empower them with the tools needed to craft engaging and meaningful narratives. Whether through evocative captions, thought-provoking essays, or captivating descriptions, we guide our students in honing their writing skills to complement their visual prowess.

Describe how Los Angeles County will be different if your work is successful.

When our curriculum based multi-media and writing program succeeds, Los Angeles County will experience a profound transformation. Underserved youth in South LA will become empowered storytellers, using their newfound skills to highlight community issues, successes, and diverse perspectives. This influx of authentic narratives will enrich the cultural fabric of the county, fostering greater empathy and understanding among residents. As these young voices gain prominence, media representation will become more inclusive, reflecting the true diversity of LA. Additionally, participants' improved job prospects and confidence will contribute to economic growth and social mobility, breaking cycles of poverty and inequality. Ultimately, our successful program will create a more connected, informed, and equitable Los Angeles County, where every voice has the opportunity to be heard and valued. Over the long-term, our program will be replicated through other parts of our county.

What evidence do you have that this project, program, or initiative is or will be successful, and how will you define and measure success?

Our program will define success through both qualitative and quantitative metrics, focusing on participant growth and community impact. Key success indicators include - Enrollment and Retention: Consistent enrollment numbers and retention rates, indicating strong interest and engagement. Skill Development: Pre- and post-program assessments to measure improvements in multi-media and writing skills. Project Completion: Successful completion of individual and group projects, such as shorts, photo essays and written articles. Mentorship Impact: Positive feedback from participants regarding mentorship experiences and guidance received from industry professionals. Exhibition and Publication: The number of student works showcased in our exhibitions, local publications, or online platforms. Community Feedback: Positive responses from the community about the stories and perspectives shared by the youth, highlighting increased awareness and empathy.

Approximately how many people will be impacted by this project, program, or initiative?

Direct Impact: 25.0

Indirect Impact: 100.0