Are any other organizations collaborating on this proposal?
Southern California United - SC United Men's Gymnastics is a unique program due to the contribution of the many people, gymnasts and supporters, who are giving much to keep men's collegiate gymnastics viable and competitive on a NCAA level. The team is not affiliated with one college, however the team members attend different colleges throughout LA and Southern California. As such there is no support from any recreational college entities.
Please describe your project proposal.
Four Rings is a lifestyle brand dedicated to individual and collective growth through fitness, health, entertainment, and community. Our Vision is to provide a premier space for vibrant and eclectic individuals to be galvanized by the realization of our human potential. The ChallengeLA2050 grant will directly contribute to the vision of the company through funding for a 35,000 sq. ft. LA facility to house our growing community.
Which of the CREATE metrics will your proposal impact?
Employment in the creative industries
Jobs per capita
Measures of cultural and global economic influence (“soft power”)
Minority- and women-owned firms
High growth startups
Venture capital investment
In what areas of Los Angeles will you be directly working?
County of Los Angeles
City of Los Angeles
Describe in greater detail how your proposal will make LA the best place to CREATE?
Four Rings will make LA the best place to create by cultivating growth for our vibrant and eclectic community.
Four Rings is preparing to become a premier facility with a sharp focus on the overall betterment of the human mind, body, spirit and soul through the four pillars in which the company is built on. The four pillars unite to provide a synergetic platform, for Four Rings—a lifestyle brand dedicated to individual and collective growth through fitness, health, entertainment, and community.
The company recently completed a strategic plan for the next three years. The next year will be focused on obtaining a facility and developing the Community and Entertainment pillars.
We have begun the process to acquire a facility that will house the Four Rings family. The 35k sq.ft. facility will have a membership-based fitness gym with a functional movement component that is rooted in the traditions of artistic gymnastics. The gym will be tandem to a beautifully designed and modern cafe. The entire facility will be structured in a way that both entertainment and sporting events can be held.
Four Rings is a minority-owned company focused on supporting women and people of color in their growth. Four Rings, as part of the Community pillar, is currently focusing its energy on connecting visionaries. We are developing a professional network for young entrepreneurs in the fitness and entertainment industries, whether the companies have been established for three years or three months.
This network will be able to attend quarterly events focused on service, growth, community building, and economic growth for these LA-based companies. Recruitment of business owners will be concentrated on business owners who are women and people of color and on companies serving marginalized communities.
We look to stimulate growth in the entertainment industry by connecting motivated and inspired entrepreneurs. Four Rings values innovation, and sees this network as a unique and refreshing way to support business development.
Please explain how you will define and measure success for your project.
Four Rings will measure success for this project based on:
-The number of business owners of color recruited to the Four Rings' network
-The number of business owners who are women recruited to the Four Rings' network
-The number of connections formed between business owners
-The number of daily interactions on the online forum for fitness enthusiasts and entrepreneurs
-The number of events held under each pillar per year
-Funding for facility development
We will track these metrics through spreadsheets, and survey business owners twice a year to gather data and determine how to improve our programs.
How can the LA2050 community and other stakeholders help your proposal succeed?
Infrastructure (building/space/vehicles etc.)