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LA2050 Blog

Today, in honor of Giving Tuesday, we're matching donations made via the 

Over the past 11 cycles of the LA2050 Grants Challenge, more than 2,600 organizations have submitted bright ideas for a better Los Angeles. These ideas are preserved on the 

, a searchable database of all previous applicants and their submissions.

To honor these impactful organizations and the Angelenos who support them – yes, that means YOU! – we're matching $10,000 in donations made via our website, up to $100 per donor.

 and give to the organization(s) of your choice using the Pledge donation feature. We'll take care of the rest.

You choose the nonprofit, you give, and we match. Just like that, your donation is doubled!

Since launching the LA2050 Ideas Hub – and running five Giving Tuesday match campaigns – we have raised more than $160,000 for more than 200 nonprofits!

How do I find an organization to give to for the LA2050 match?

1. Visit the LA2050 Ideas Hub and search for an organization using keywords, the organization's name, or issues you care about such as “homelessness," “parks," or “voting." You can also browse organizations using the provided categories.

2. Select an organization in the search results to learn more about its work. Browse until you’ve found the organization(s) you’d like to support.

3. If the organization is a nonprofit active in the Pledge donation platform, then you'll see a blue “DONATE” button below their organization information on the left. Click the button to be routed to the Pledge donation form to make a one-time or monthly donation. At this time, donations are accepted only by credit card. (You can also use the Pledge widget on the right side of the page, it’s up to you!)

4. Check your email for a confirmation from Pledge that your donation was received and review the information to make sure it's correct.

5. It’s that easy – your Giving Tuesday donation has been matched!

Since 2019, we’ve been partnering with 

 to power donations to non-profit organizations on the 

. Pledge creates innovative fundraising technology that empowers people, companies, and nonprofits to support the causes they care about and uplift communities everywhere. Thanks to 

, 100 percent of donations through their fundraising tools go directly to nonprofits – with no credit card or platform fees.

Your gift will be processed by our partners at 

 will be added on a first-come, first-matched basis. Only donations made via the 

The Goldhirsh Foundation will match up to $100 in donations per person. The match will be turned off once $10,000 in total donations have been made. (Or, if $10,000 has not been allocated before December 13th, 2024 at 5:00 pm, the match will conclude at that time.)

You can connect with @LA2050 on Instagram, Twitter, Facebook, Threads, or LinkedIn for updates or reach out to connect@la2050.org.

Can I donate to more than one organization?

Yes, please do! Matching funds will be applied to your gifts until you reach your limit of $100. (So, if you make a $40 gift to one organization, a $40 gift to another organization, and a $40 gift to a third organization, the Goldhirsh Foundation will match $40 for the first two gifts and $20 for the third gift).

Yes, certainly! We're only matching that first $100 per person, but if you have the means, there are so many great organizations that could use your support to discover via the LA2050 Ideas Hub.

No, the match is a combined $10,000 available to all eligible nonprofits on the LA2050 Ideas Hub. It is not $10,000 per organization.

If I donate on the organization's website, will it still be matched?

No, only donations made via the LA2050.org site using Pledge will be matched.

Are matching funds available to organizations not listed in the LA2050 Ideas Hub?

No, only organizations listed in the LA2050 Ideas Hub are eligible for matching funds.

How does an organization get added to the LA2050 Ideas Hub?

. The next open call for applications is expected to open in Spring 2025. 

Sign up for the LA2050 Newsletter to be notified about the next Grants Challenge

I found an organization in the Ideas Hub, but I don't see a donation form. Why is that?

At this point, we are only able to facilitate donations to 501(c)(3) nonprofit organizations that are in good standing with the IRS. If you don't see a donation form on the page, it could be for the following reasons:

The organization is a government, for-profit, or 501(c)(4) organization. At this time, we do not have a way to make donations to these types of organizations. You can feel free to contact the organization directly to donate.

The organization has gone out of business or merged with another organization.

We do not have complete data for the organization and are not able to facilitate a donation at this time.

If your organization believes that your LA2050 Ideas Hub page should have an active donation form and does not, please reach out to us via email at 

 and include your organization’s name and EIN.

You will receive an email confirmation from 

 within a few minutes of donating. Please review this email and make sure everything looks good. Please contact Pledge for any changes or help with your donation.

LA2050 Giving Tuesday Match – Twice as Nice!

We’re feeling the holiday spirit, which is why we’re giving away items from this year’s 

LA2050 Social Impact Gift Guide on our Instagram account

, tag a friend (or two) on our giveaway post, and cross your fingers! This prize package is worth almost $200.

Fujita Soft Cover Notebook from the Library Foundation Los Angeles

Slauson Signature Coffee Blend from Hilltop Coffee and Kitchen

The giveaway closes December 2nd at 11:59 pm. One winner will be selected from the comments and notified via Instagram direct message. Items are subject to change due to availability. ⁠

The LA2050 Social Impact Gift Guide features 80+ products and experiences sourced from local nonprofits, sustainable makers, cultural establishments, and BIPOC-owned businesses. 

LA2050 Social Impact Gift Guide Giveaway

YOU CHOOSE, YOU GIVE, WE MATCH

For this week’s #FaveFive, we’re excited to feature Beatriz Acevedo, CEO and Co-Founder of 

Beatriz 's top five places and spaces are the Santa Monica cliffs, 

UCLA's Latino Policy & Politics Institute

, featuring more than 60 impactful Angelenos recommending more than 200 spots.

LA2050 Blog

#FaveFive featuring Beatriz Acevedo of Suma Wealth