United Way of Greater Los Angeles,

Director, Community Fundraising

1 month ago
Employment type
Los Angeles
Closing date

About this organization


United Way of Greater Los Angeles (UWGLA) is home to the change makers and justice seekers. We're individuals from various walks of life making collective steps towards a better future for our community. Our focus is on bringing about real and sustainable change by unleashing the collective power of people to open minds, unite diverse communities, and covert compassion into action for a more just, inclusive, and thriving L.A. County. Together, we make tangible impact on some of our toughest community issues including poverty, homelessness, education equity, and economic mobility. For us, being 'united' isn't just in reference to our organization but to our hope for the future of Los Angeles. Regardless of race, gender, orientation, or self-identification - we do our part as one by making room for all.


Our Strategic Partnerships department advances United Way's mission by creating a philanthropic coalition of the willing: donors, connectors, and advocates who share our value of racial equity and our vision for a thriving Los Angeles. Our success is measured by the strength of the relationships we build that drive resources to the work that advances our mission. At our core, we are vocal activists who believe that the support we gather today, directly impacts how far we can go tomorrow in our pursuit of a better Los Angeles.


We are inviting inspiring and energetic leaders with a passion for peer-to-peer fundraising and philanthropic marketing to apply for our Director, Community Fundraising role.

You will contribute to annual growth of revenue by strategically designing resources to reinvigorate current workplace campaigns for growth and by driving mid-level giving through membership groups and peer-to-peer fundraising to develop a repeatable, sustainable giving base to United Way.

You will have the unique opportunity to reinvent United Way’s longstanding employee giving model as well as initiate new fundraising strategies in peer-to-peer giving fundraising.

About this job


Workplace Giving Campaigns

o Manage key relationships with Corporate Social Responsibility and Workplace Ambassador contacts to drive meaningful partner experiences through campaigns

o Set the ongoing vision, strategy, and implementation of United Way’s relationship- and issue-based workplace giving plan as a motivator for increased corporate engagement and giving

o Develop tactics to maximize the results of employer match programs

o Contribute to the execution the HOPE (Housing, Ownership, Prosperity and Equity) fundraising campaign celebrating the 100th anniversary of UWGLA

o Oversee the development and implementation of Workplace Ambassador training and engagement to create cohorts of embedded mission evangelists in the workplace

o Oversee employee giving campaigns and creates meaningful growth through best practice strategies to grow participation and average gifts

o Reimagine ways to engage individuals in the workplace channel to drive new levels of giving

Workplace Leadership & Tocqueville Giving

o Drive the growth of Leadership ($1,000 - $9,999) and Tocqueville ($10,000) giving through increasing membership in impact aligned membership groups

o Collaborate directly with the Community Impact team to leverage the Women’s Investment Network as cultivation and fundraising opportunity for mid-level donor

o Collaborate with Major Gifts team to develop prospects for higher-level giving

o With Fundraising Operations teams, build both aggregate and individual knowledge of mid-level donors

Peer-to-Peer Fundraising & Partner Engagement

o Develop and deploy a strategy for a UWGLA Volunteer Corps that includes a roster of individuals from corporations to deepen our engagement and increase fundraising accounts

o Drive a deeper understanding of UWGLA’s mission and impact among our workplace ambassadors and other volunteers that activates their ability to fundraise on our behalf

o Drive the strategy to maximize the fundraising of WalkUnited through individual and corporate teams

o Develop an annual Independent Fundraising Events (IFE) plans, budgets, and take-to-market process with a view to grow program revenue

o Lead the development and implementation of the IFE program strategy to effectively grow revenue and donor base.

Fundraising Strategy & Innovation

o Be a passionate advocate of our mission and be able to advocate among our corporate partners and their employees

o Develop strategy and tactics that drive a membership model of fundraising across key donor segments

o Collaborate with the Engagement & Activation team to coordinate communications and solicitation plans with the goal of maximizing revenue

o Monitor and reports on fundraising campaign results; uses analysis to influence and educate future fundraising campaigns

o Collaborate with technology consultants and Director, Fundraising Operations to develop technology solutions that increase ease of giving and enhance donor relations

Team Management & Development

o Mentors and coaches a diverse team of fundraisers to grow skillsets, support individual professional development goals, and inspire team members to both lead and follow.

o Provides direct but respectful constructive feedback in real-time and during formal review periods to elevate team performance, maintain accountability, and reach goals

o Partners with VP, Strategic Partnerships and leadership volunteers to build revenue generating relationships and to achieve our financial community impact goals.

o Serves on the Strategic Partnerships leadership team and contribute to the overall direction of the department.

Roles & responsibilities


Generate $5M in revenue from employee campaigns

Build and execute a team strategy to acquire 50 new Tocqueville ($10,000) donors and 500 new Leadership donors ($1,000 - $9,999) from top corporate partners

Develop and deploy a community college internship/mentorship program in partnership with Community Impact



Education & Experience:

o High school diploma or GED required; Bachelor’s degree or equivalent professional experience preferred

o Minimum 7 years of progressively responsible experience in annual giving, membership development, peer-to-peer fundraising, or philanthropic marketing; at least 2 years in a leadership role leading one of these experience areas is required

o Minimum 3 years of experience supervising and developing direct reports

Personal Qualities:

o You enjoy a hybrid environment that includes both in-person and remote work styles and are able to work from our DTLA office on Tuesdays and Thursdays

o You are able to provide documentation of your status as fully vaccinated with primary series of COVID-19 vaccine upon being hired.

o You understand the value of racial equity as an organizational operating principle and are committed to continued learning on issues related to race, equity, diversity, and inclusion.

HOW TO KNOW IF YOU’RE A FIT (The Nice-to-Haves)

You got the gift of gab when it comes to raising cash and are comfortable seeking donors to help fund the cause

Active listening is a common practice - you look for what was said in addition to how someone said it

You are passionate about non-profit work and committed to understanding UWGLA's landscape as it relates to business, community and politics

You have a results-oriented mindset, utilizing planning and problem-solving skills to get the job done

You can adapt and pivot quickly without so much as feeling dizzy

You stay calm under pressure and can meet tight deadlines when necessary

You work well with others - stakeholders and colleagues alike would agree that you are the quintessential “Team Player”

Your communication style is highly motivational and passionate when discussing issues you care about

You got the gift of gab when it comes to raising cash and are comfortable seeking donors to help fund the cause

You know how to build a plane while you fly it and thrive in the face of ambiguous situations

You don't fear change and can help others learn how to be okay with it, too

You wouldn't describe your creativity as 'out of the box' thinking, it's 'out of this world' believing - you're not afraid to break the mold to try something new

You can be persuasive when getting someone to see the glass as half full vs. half empty and focus on the outcome vs. the obstacles they may face to get there

You're all about taking action and using tactical, measurable approaches to get the job done

You know your way around the Microsoft Windows operating systems and all it's essential programs including Outlook, Word, PowerPoint, and Teams


Hiring Salary Range: $100,000-130,000 dependent on internal equity and a variety of job-related factors including, but not limited to, experience, training, education, and market demands.

The benefits available for this position include medical, dental, vision, 403(b) plan, pension, life insurance coverage, disability benefits, paid holidays, and paid time off.

To apply

Please apply using this link: https://jobs.lever.co/unitedwayla/cc6a39c0-d239-4eeb-a229-afc1b5a8fc7c

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