The Community Engagement Manager is responsible for developing, managing, and executing strategies to engage a wide range of community stakeholders who refer individuals for services at Chrysalis’ centers. Chrysalis works in collaboration with partners across Los Angeles County and accepts referrals from those entities for its free employment services. The Community Engagement Manager will work closely with Chrysalis staff across the agency who share the responsibility of development and maintaining relationships with our referral partners and conducting outreach activities. The Manager will create systems to communicate internally about outreach needs, opportunities, and results. A critical part of the responsibilities will be to track the effectiveness of outreach efforts and be strategic about the use of staff and other outreach resources.
Areas of Responsibility:
- Develop & Manage New Client Outreach Strategy
- Manage Referral Partner Relationships & Conduct Outreach
- Track & Analyze Outreach Strategies
1. Develop & Manage New Client Outreach Strategy
- Create, manage, and continually evaluate Chrysalis’ outreach strategy for bringing new clients from Chrysalis’ target populations into the agency for services.
- Work closely with VP, Program Operations, Site Directors and Program Managers to coordinate outreach activities. Involve staff across the organization, as needed and as possible, in conducting new client outreach in the communities we serve.
- Participate in Chrysalis meetings, as needed, to coordinate outreach activities, to communicate regarding opportunities, and to share best practices as it relates to outreach.
- Maintain and update client outreach materials, in collaboration with Chrysalis’ Communications staff, and regularly distribute to partners.
2. Manage Referral Partner Relationships & Conduct Outreach
- Maintain active communication with community partners that refer clients to Chrysalis, including fellow service providers, public agencies (including Probation, Parole, Dept. of Health Services, the LA Homeless Services Authority, Dept. of Public Social Services, and others), and the faith community. Track relationships and key interactions in database.
- Conduct a range of outreach activities on a regular basis, including but not limited to, making presentations at partner agencies (for staff and/or clients), conducting tours of Chrysalis offices for stakeholders, reaching out to key partners regularly by phone and/or email, attending resource fairs and community events, and other creative techniques to engage the community.
- Evaluate and vet outreach opportunities to decide if we will participate based on fit, potential impact, existing dynamics / obligations / relationships, and staff availability.
- Develop and maintain partner relationships in the community, including participating in provider collaboratives and coalitions, as needed.
- Maintain Chrysalis’ listings on resource guides and databases.
- Share updates with Chrysalis staff regarding partner agency staff and programs, as needed.
3. Track & Analyze Outreach Strategies
- Develop and maintain tools to track outreach activities and partner relationships.
- Support the tracking of data by other staff using these tools to ensure data quality and completeness.
- Work with Chrysalis’ Program Data team to analyze referral source data, identify trends, and evaluate the effectiveness of strategies on an ongoing basis. Create and distribute reports to Chrysalis staff.
- Adhere to all Chrysalis policies and procedures.
- Support the Chrysalis Mission and adhere to the Chrysalis Code of Ethics.
- Other duties as assigned.
Job Skills & Qualifications:
- Bachelor’s Degree or equivalent experience required.
- Experience in social services and/or community outreach preferred.
- Demonstrated communication, networking, teamwork, presentation, and problem solving skills.
- Excellent verbal, written, organizational, and data skills.
- Self-starter with “can do” attitude and initiative.
- Attention to detail, high standards, initiative, and follow through.
- Bilingual (English and Spanish) preferred.
- Strong understanding and/or experience working with homeless, ex-offender, low-income, and recovering populations preferred.
- Ability to interact with clients, colleagues, partners, and others with diplomacy and tact.
- Ability to work occasional evenings and weekends.
- Computer literacy required. Must be proficient in Internet research, Word, Excel and PowerPoint programs and be willing to learn other applications as needed.
- Car, valid driver’s license and insurance required.